Los Angeles' Leading Parking Consultants

Parking Advisors is a national parking consulting firm with extensive experience in Los Angeles, Orange County, and throughout Southern California.

Parking Advisors in the Entertainment Capitol of the World

The Parking Advisors team has provided parking investment advisory services across the Los Angeles area for existing assets and new developments. We’ve consulted on projects in most of Los Angeles’ major submarkets including Downtown LA, LA West, Century City, Beverly Hills, Hollywood, Westwood, as well as Glendale, and Pasadena, Encino and other suburban markets.

Los Angeles Parking Market Fundamentals

Los Angeles’ parking fundamentals are impacted by a number of factors and market dynamics. Our parking analyses include an in-depth analyses of the demand drivers, including:

Office Demand

Los Angeles’ parking demand varies by submarket but is typically dependent on a submarket’s commercial occupancy and employee commuter patterns. It is common for commercial garages to be largely dependent on tenants and their visitors. Lower building occupancy, remote policies, and the expansion of the city’s mass transit system have decreased parking utilization in some submarkets.

Sporting and Special Events

Los Angeles is the home of the motion picture and music industries. There are 14 major sports teams, 10 professional major league teams and four top level college teams. The LA Rams, Raiders, Lakers and Clippers call Los Angeles home. In addition, multiple world-class venues host theater and music performances.

Colleges and Universities

The Los Angeles area is home to 63 colleges and universities, including UCLA, USC and Loyola Marymount University.

Los Angeles’ Public Transportation Network

Due to the Olympic Games coming to Los Angeles in 2028, public transportation upgrades have become a primary focus in Los Angeles’ urban planning initiatives. The K-Line was completed in October 2022, giving the Metro system a connection to the Los Angeles International Airport (LAX). Additionally, the Federal Transit Administration (FTA) signed an $893 million grant agreement in September 2024 to support the construction of a light rail line along Van Nuys Boulevard. The light rail will connect to the G-Line for easy access to Downtown LA. These projects, along with the extension of the D-Line and L-Line, provide access to Downtown LA from many suburbs, transitioning the city away from driving.

Submarkets & Demand Drivers

Parking Advisors analyzes supply and demand fundamentals to understand the potential risks and upside opportunities for each project we work on. Some of Los Angeles’ primary parking submarkets are detailed below:

Downtown LA

Downtown Los Angeles (DTLA) is the central business district of Los Angeles. There are many office locations, as well as shopping, dining, and entertainment options in the neighborhood. Parking demand is generated from these tenants, as well as the events occurring at Crypto.com Arena, Dodger Stadium, and the Los Angeles Convention Center.

LA West (West Hollywood & Santa Monica)

Situated directly west of Downtown Los Angeles, the LA West submarket includes many tourist destinations such as Venice Beach, the Santa Monica Pier, and the Los Angeles County Museum of Art. Parking facilities are house these visitors, as well as residential parkers and students attending Santa Monica College and the University of California Los Angeles.

LA South (El Segundo & Long Beach)

Located to the Southwest of the DTLA region, the LA South submarket includes the Los Angeles International Airport (LAX) and several residential and tourist destinations along the Manhattan Beach and Long Beach. Visitors of the beaches and dining options along the coast drive parking revenue to the neighborhoods.

Glendale

Bound by SR-2 and I-5 to the east and west, the Glendale submarket contains many residential assets. Commercial parking operations serve suburban office buildings and the Glendale Galleria mall, as well as the Los Angeles Zoo to the west of the region.

Pasadena

Located to the Northwest of the Los Angeles CBD, Pasadena contains a suburban commercial district surrounded by residential real estate. The commercial cluster features office, retail, and entertainment facilities, including the Pasadena Convention Center and several museums.

Crypto.com Arena

The Crypto.com Arena in located in the southwest corner of the Los Angeles CBD. The arena houses several sports teams, including the Los Angeles Lakers, the Los Angeles Clippers, the Los Angeles Kings, and the Los Angeles Sparks. There are also several concerts and events held at the arena annually, including the Grammy Awards. These events bring in thousands of visitors each year, driving lots of event parking to the surrounding area.

Dodger Stadium

Dodger Stadium is home of the Los Angeles Dodgers, located slightly north of Downtown LA. The venue hosts Dodger home games, as well as concerts and community events. Although the stadium offers parking, the surrounding neighborhood captures some of the demand through discounted parking options.

Parking Tax

The current parking tax rate in Los Angeles, CA is 10%. The tax is enforced on all parking facilities, including employee and student permits, discounted daily parking, and visitor and patent parking.